
Tivo subscribers will soon be able to rent Disney movies via an online download. The offering is part of a partnership among Cinemanow, Disney, and Tivo. The new offering will be available to broadband-connected TiVo Series2 and Series3 customers and will be available for a 24-hour window for viewing. Pricing is expected to be $4 for new releases and $3 for older movies.
The deal adds to Tivo's Amazon Unbox service, which offers rentals from all the major studios except Disney. This latest Tivo offering comes as the DVR-maker is under attack from all sides, and reporting a 3.7 percent loss in its subscriber base. Add to that now many cable providers have been pushing basic DVR machines to customers along with more heavily promoting direct movie rentals through customers' cable boxes.
Even more competition is being seen via Apple and its Apple TV device and Netflix's Roku hardware/service. Competition is also expected from Blockbuster that is reportedly looking at set top box offering of its own.
CREDIT - PC World contributor Ian Paul