Update 2/28: Everyone's a winner! Just kidding. There can only be one Caption Crunch champion.
Last week, we posted this picture of Steve Jobs during this year's Macworld Expo keynote and asked you to submit your most creative caption ideas.
This Week's Winner

"Steve: Hey Bruce, have you heard about my new MacBook Air?
Bruce: No, does it play DVDs? I love watching myself in 'Die Hard with a Vengeance!'
Steve: No, but it fits in a manila envelope!" -- Coolin93
Touché, Coolin93. Unfortunately, your prize for winning this week's Caption Crunch contest is not the MacBook Air. It's just plain air, which also fits in a manila envelope. But you're still a champion in our minds and hearts.
Check back next Friday for a brand-new installment of Caption Crunch. We'll see you then.
What follows is the original text for this Caption Crunch contest.
Welcome to the third exciting installment of Caption Crunch, the caption-writing contest that rewards its winners with a heaping helping of bragging rights.
This week, we're going back to this year's Macworld Expo, where Steve Jobs and the giant onscreen head of Bruce Willis exchanged a brief yet timeless glance during the Apple TV demo.

Got a caption idea for this photo? Give it your best shot in the comments section below. Next Friday, we'll pick a winner and post it in this spot.
If you've got a photo you'd like to submit for a future installment of Caption Crunch, just e-mail it to photosubmission@pcworld.com.
"Don't DO that, Steve! You know I get skittish when I hear a BOOM!"
"The i-Theater? ...gee I hope our products aren't getting too expensive and out of reach for all our consumers..."
Hey, Bruce, would you pay $2000 for a computer that you could lose in your fan mail? Well we have the computer for you!
"Yippee-ki-yay mother-- Oh, hey Steve."
"And here we have a scene from the new movie "My Exciting Life" starring Bruce Willis as, well....me!"
"Steve... I'm trying to take a s**t here, do you mind? ..Wait-you don't have any toilet paper do you? No? cardboard? Anything? A shoulder to.. poop on?"
Steve-Hey Bruce have you heard about my new MacBook air?
Bruce-No, does it play dvds? I love watching myself in Die Hard with a Vengeance!
Steve-No but it fits in a manila envelope!