Caption Crunch Winners: What Is Steve Jobs Thinking?
Update (1/23/2008): We've got winners.
Last week, we posted a pic of Steve Jobs displaying the new MacBook Air and asked you for your most creative caption submissions. Here, as voted by an elite panel of PC World editors, are the very best ones we received.
This Week's Winner
"Introducing the Apple iTray. Next time you have a party, serve drinks to your guests using this stylish new drink tray. It's wireless, and...um...wireless. Only $1499 for white or $1699 for black. A cork pad for the top is available for only $99. Did I mention it's wireless???" -- gundark
Congratulations to "gundark" for being the first caption-contest winner! Gundark receives... well... a whole bunch of bragging rights. Sorry there isn't a bigger payoff, gundark. The good news is that bragging rights and $1,699 will get you the black, first-generation iTray.
Honorable Mention
"...and the prawns go great with that. Would you like to see our wine list today?" -- mrhinman
"Who ordered the Steve Jobs appetizer?" -- ferd
"I regret this decision immediately." -- davidmcguigan
"Awww...they are all so sweet and innocent...and so cute with their open wallets..." -- Fatcat
We've Got a Name, Too
Thanks to everyone who voted in our online poll to pick a winning name for this contest. From here on in, we'll be calling this feature "Caption Crunch."
"Caption Crunch" fended off the surprisingly popular "Other" and nabbed 34 percent of the online votes.
1. Caption Crunch: 34% of votes
2. Other: 28% of votes
3. Oh Caption, My Caption: 17% of votes
4. Aye Aye, Caption: 14% of votes
5. Caption-O-Matic 2000: 7% of votes
Tune in next Friday, Feb. 1, for the next episode of Caption Crunch. We'll post a new photo and let you have at it.
What follows is the original text for the inaugural Caption Crunch contest.
Let's try something new. Every other week, we'll be posting a photo on the Today @ PC World blog and asking you for your creative caption submissions.
But first, we need a name for this recurring caption contest, and that's up to you, too. Vote for your favorite name ideas in the poll at the end of this post or submit your own in the Comments section below. Democracy rules; we'll use the name with the most votes.
Here's this week's photo.
(You can download the full image from Flickr and see the full photoset of Steve Jobs's Macworld Expo keynote here.)
At Macworld Expo on Tuesday, Steve Jobs unveiled the MacBook Air, which Apple is touting as the slimmest laptop in world history. After pulling Apple's new paper-thin portable out of a manila envelope, Jobs presented it to the crowd as the screen behind him displayed a close-up of his prideful grin.
That's what's actually happening in this picture, but the caption is up to your imagination. Give it your best shot in the Comments section below, and we'll pick a winner next week.
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Mmmmmmm. . . profit margin!
Oh My God, Will anybody buy this for $1700 ?
"Man, look at all those fish out there waiting to gobble this one up! They'll all be standing in line to buy two each. I think I'll try releasing the "Apple Toilet" next week, they'll all be fighting over their spot in line, maybe I'll double the price...heehee."
Just one more thing...today, I'm proud to announce a brand new product, and I'm sure you'll agree that it's beautiful. We really had our designers working overtime on this one. We asked ourselves, what is the essence of true beauty? And we came up with...this. The iNvisible iPod. Because, as you know, you can *see* the Microsoft Zune, and as I'm sure you'll all agree, it's ugly. The iNvisible iPod? You can't see it. It's incredibly beautiful. When it goes on sale next month, it'll be priced at only $499. ...What's the hard drive size? Security! Please escort that person from the hall. And teach him a lesson while you're at it.
"All ur soulz R belong to me. Muwhahaha-haaaa."
"How oblivious they are to my master plan..."
I would like to announce Apples newest laptop, the MacBook Air. (hear applause) and he smiles. A fast background voice such as those in commercials states "MacBook Air includes what you see, all accessories such as network interface device, USB ports, cdrom drive and other basic computing necessities are available for purchase in an Apple store near you. See stores for more details). The voice quickly stops and Jobs begins to say "The future laptop is here!" The audience is silent and a cricket is heard chirping.
I would like to announce Apples newest laptop, the MacBook Air. (hear applause) and he smiles. A fast background voice such as those in commercials states "MacBook Air includes what you see, all accessories such as network interface device, USB ports, cdrom drive and other basic computing necessities are available for purchase in an Apple store near you. See stores for more details). The voice quickly stops and Jobs begins to say "The future laptop is here!" The audience is silent and a cricket is heard chirping.
I would like to announce Apples newest laptop, the MacBook Air. (hear applause) and he smiles. A fast background voice such as those in commercials states "MacBook Air includes what you see, all accessories such as network interface device, USB ports, cdrom drive and other basic computing necessities are available for purchase in an Apple store near you. See stores for more details). The voice quickly stops and Jobs begins to say "The future laptop is here!" The audience is silent and a cricket is heard chirping.
I would like to announce Apples newest laptop, the MacBook Air. (hear applause) and he smiles. A fast background voice such as those in commercials states "MacBook Air includes what you see, all accessories such as network interface device, USB ports, cdrom drive and other basic computing necessities are available for purchase in an Apple store near you. See stores for more details). The voice quickly stops and Jobs begins to say "The future laptop is here!" The audience is silent and a cricket is heard chirping.
oops sry about all those, im new
To himself, "Fools, less is more, if only they knew the deleted cd/dvd drive came from the g-string I'm wearing."
Can't believe they are falling for it !
Who's the fool now Billy ? I told you we could make a laptop when on crack !
....and here is the fun part...update available..for a price....
only apple charges their loyal customers with updates!!!!
like the ipod updates!!!!!!!!!!!!!$$$$$$$$$$$$$$$$$$$$
Introducing the Apple iTray. Next time you have a party, serve drinks to your guests using this stylish new drink tray. It's wireless, and...um...wireless. Only $1499 for white or $1699 for black. A cork pad for the top is available for only $99.
Did I mention it's wireless???
I could be holding a roll of toilet paper with an Apple logo and call it the iWipe and and these people would still react as if it were the greatest "creation" of the century.
"Wow...I really should pay attention to what I'm ordering next time"
Hehehe...$20 times 2 million itouches equals.....
"Ya know that PC guy in our commercials? The one about how Macs come with everything included and the PC guy keeps having to run to the store to buy and install things to do anything? Well, we've decided we like that idea. To be fair, we have kept the price the same as if it had all those extras. OK, a little more, maybe. So you get to look like the cool Mac guy while you're in Starbuck's, but you don't have any features, which are now obsolete. One free imovie and itune and iphonecall to the first 1000 iSheep, I mean iCustomers, if you buy 2 with your iCard."
I regret this decision immediately.
I regret this decision immediately.
"Who ordered the Steve Jobs appetizer?"
"Awww...they are all so sweet and innocent...and so cute with their open wallets..."
"We have created, for the first time in all history, a garden of Pure Ideology" 1984.
All your base are belong to us!!
"Mini Steve has plumber's butt."
What he’s thinking:
The perfect blade by Apple.... PCs to the gallows!
or...
Britney can use this to email her attorney, edit photos of her derriere, and even cut lines of coke. Fashion forward for the strung-out Hollywood mom.
or...
He's thinking "damn, I'm good".
"Just wait until they get a load of the MacBook Fire, the MacBook Water, and the MacBook Earth."
"...and the prawns go great with that. Would you like to see our wine list today?"
I am the King! LOVE ME
"they all like bunch of apes who's never used a spoon before - we've had this laptop for years now and if they knew what we really had up our sleeves... this is just to cover the new lab we need to build our new product!'
Oooh I needed a new ice scraper for my car.