CeBIT: Sharp's 37-Inch LCD TV

Here's a blog entry from another of our correspondents, Thomas Jungbluth, who is trolling for news for us at CeBIT.

Thomas writes:

"Sharp today announced its new LCD HD-TV Aquos LC-37GE1E.

"The LC-37GE1E has a 37-inch screen with a 1920 by 1080 resolution. Most of the so-called "HD-ready" TVs sold in Europe have resolutions of 1280 by 720 and show HD content with 1080 lines only in the 1080i mode (also known as interlaced). Go here for a longer explanation of the flavors of hi-def.

"This LCD-TV is different. It can display the full HD progressive resolution and, according to the company, is perfect for viewing the soon-to-come HD channels and HD-DVD or Blu-ray disc movies.

Here's what it looks like:



The contrast ratio of the Aquos is 1200:1, which provides a sharp and clear picture. Fast screen action should be viewable without any ghosting effect because the pixel response time could be reduced to 6 milliseconds, again according to Sharp.

"The panel's backlight uses a fourth color that many other LCD TVs don't use, a crimson-like red tone. With this feature, colors should look more natural Sharp says--although this effect is unconsciously seen by the human eye.

"I was told by a technician of a local TV station that, with this natural color scheme, a LCD TV like the Aquos might be used as a reference monitor in the future. Most stations still use CRT devices for that.

"The Aquos has a built-in tuner for digital terrestrial signals and two "HDCP" connectors for digital content from DVD or HDTV receivers. The price of the LC-37GE1E was not announced."

--Thomas Jungbluth

For more of PCW's coverage from CeBIT, the world's largest technology show, go here.