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Wednesday, September 07, 2005 12:42 PM PT Posted by Grace Aquino

iTunes Phone: Photos, More Details

Apple, Cingular Wireless, and Motorola finally unveiled the much-anticipated iTunes phone, officially named the Motorola Rokr E1, at Apple's event in San Francisco's Moscone Center today. PC World Editor-in-Chief Harry McCracken blogged live from the event, describing that the phone can hold up to 100 songs and is equipped with stereo speakers. Here's a closer look at the handset:

MotoRokr_angle.jpg

According to Motorola, the phone's digital music capacity is based on 4 minutes per song and 128 Kbps AAC encoding. If your tracks are different from these specs, the phone may hold fewer than 100 tunes.

Users will download music to the phone via USB cable from a PC or Mac. The phone will come with iTunes music software that lets you drag and drop songs to the handset. Cingular's Web site has conflicting information on the Rokr's battery life. The opening page says 9 hours of talk time. But, when you click See It In Action, About The Phone, and More Features, you'll see a talk time of 6.5 hours. Neither page specifies whether the estimated talk time includes music playback.

Based on a demonstration by Apple's CEO Steve Jobs, the Rokr lets users toggle between listening to music and talking on the phone. When you answer a call, the phone automatically pauses the music and when you end a call, it resumes playback. Apparently, you can also listen to music while taking a picture, sending a text message, or browsing the Internet.

The Rokr E1 is a GSM/GPRS phone with Bluetooth, a camera that captures a maximum resolution of 640 by 480, and video-recording capability. Motorola's Web site says you can install an optional TransFlash memory card (SanDisk notes that TransFlash is now officially called microSD) in the phone, which means you could store more tunes.

Update: After receiving a few inquiries on the Rokr's storage capacity, I contacted Motorola to clarify the issue. According to company spokesperson Monica Rohleder, the Rokr E1 from Cingular will include a 512MB card, which holds up to 100 songs. Meanwhile, SanDisk says it will offer a 1GB microSD card by the end of the year. So theoretically you could upgrade the Rokr's memory card to 1GB and should be able to store more music tracks on the phone.

However, based on the photos of the Rokr, a TransFlash slot isn't easily accessible--for example, on the side of the unit. If the Rokr design is based on Motorola's older E398 (more on this below), the card slot is located under the battery pack.

Overall, the Rokr phone design is ho-hum. In fact, it looks like a white-washed twin of Motorola's E398, which came out last year and isn't offered by a major U.S. carrier, though you can buy one from a retailer. The main difference: The Rokr has a music button on the first row of keys below the LCD. Here's a closer look of both handsets, with the Rokr on the left and the E398 on the right.

MotoRokr_front.jpg MotoE398_front.jpg

In comparison, a more impressive and sexier-looking handset from Motorola is the Slvr (as in sliver) L6. It's thinner than the Rokr and has a flat keypad similar to the Motorola Razr V3.

Although I haven't seen the Rokr up close and personal, I'm unimpressed. Still, its iTunes compatibility is nice to have. The Rokr E1 is available exclusively from Cingular for $250 with a two-year service contract.
Comments

Hi seller
how are you doing,i want totel you that am intresting on this item MOTOROLA VRAZ3,i want totell you that am waiting for your quick resspons.
Thanks
Best Rsgard

mohammed muritala
September 07, 2005
6:06 PM PT

Any idea how Cingular plans to service customers they already have with one of these phones. I called Cingular today and the operator hadn't even heard of the ROKR E1 and kept me on hold for 20 minutes. I can only think I have to add a further 2 years to a contract of 2 years I already have with Cingular.

Is there a retail price do you know (without service?)

Pam
September 07, 2005
9:18 PM PT

I think apple should have had more influence on the design.. then, maybe it would have look somewhat attractive.

This think looks like a brick. bleh.

The nano on the other hand is more impressive.

Jey
September 08, 2005
8:05 AM PT

Grace, do your homework. The ROKR is limited to 100 songs regardless of the file size. Even if your songs only take up 300 Mb you can only have 100. So if you add a bigger memory card to store more music you will be disapointed.

Miles
September 08, 2005
9:40 AM PT

Miles, give us some supporting documentation for this claim, e.g. a web link.

Anonymous
September 08, 2005
9:51 AM PT

Nice article, but "ITunes" is spelled "iTunes", like iMac, iPod, etc. Small detail, I know, but can really make a difference in perception of understanding the tech space you report on.

Anonymous
September 08, 2005
11:12 AM PT

"Miles" is correct. This is off the Motorola site, which the blog LINKS to...

The new Motorola ROKR E1 holds up to 100 songs* blah blah blah...
*Total storage capacity is limited by number of songs. blah blah blah...

It may hold less than 100 songs if you have 6-minute mixes in there, but even if you have 2-minute songs, it's still 100 songs.

Since I use Sprint, I'll be looking into a nano and stickin' it to my phone. j/k.

Anonymous
September 08, 2005
12:16 PM PT

I read that the reason the telephone has a limit of 100 songs is to avoid taking away from the sales of iPods.
Staninfrance

Staninfrance
September 11, 2005
5:45 AM PT

damn, now i just notice the silver one is diffrent from the black one, cuz i bought the black one 2 days ago, thinking it would be the same thing, no wonder my e398 cant use itune

wei
October 04, 2005
1:41 PM PT

add multiple songs to the same file. so if u put 100 songs (1:1) it i.e. takes up 300 mb but put like 2 or 3 songs on the same file u can increase # of songs and utilize the storage space u need. so u can use all 512 mb with prob 200 songs or more if u use like 128 or 192 kb/s. AIM users IM me on ExterionMedia for more info on this "hack"

Jeffery Donahue
November 01, 2005
3:01 PM PT

It it is limited toone hundred songs, couldn't you, in theory, if you had media programs make two songs one. So it would be like a 6 minute song, but it would be actually two 3 min songs. The phone would recognize it as 1 song. So basicly, combine two songs in a media mixing program, transfer them over to whatever, and load them onto your phone. you would have two songs, one after the other, but the phone would recognize it as one long song. Fool the phone! Just a thought. i'm not sure whatr kinda programs you need to mix your own music, but i think it would work.

Memphis
November 10, 2005
2:20 PM PT

...Is it really worth the effort to combine two songs to "fool" the phone?

If you've been thinking about purchasing a MP3 player, I would shop around; it's better to purchase a stand alone player. The point of having iTunes on a cellphone isn't so that it can replace stand alone players, it's just a fun feature that's been added.

Gimpy
November 21, 2005
8:45 AM PT

Guys.....

If the memory card is 512 MB, and let's say can hold 100 songs as this review says: (check this out)...

"Cingular will include a 512MB card, which holds up to 100 songs."

"According to Motorola, the phone's digital music capacity is based on 4 minutes per song and 128 Kbps AAC encoding. If your tracks are different from these specs, the phone may hold fewer than 100 tunes."

So, basically, it depends what size the songs are. The lower (compression) the Kbps is, the more songs it can hold, and of course, the higher (compression) Kbps is, the fewer songs it can hold.

I hope this can clear things up in regards to how much songs the 512 MB memory card can hold. 1 GB memory card.....? Of course, that can hold more than 100 songs! Peace out!!

Tech Mania
November 22, 2005
8:52 AM PT

The 100 song limitation is in the software, courtesy of your friendly Apple. So even if you increase to 1 GB, you can only access up to 100 songs.

anonymouse
November 25, 2005
7:16 PM PT

anonymouse,

What software are you talking about? About iTunes? About the songs? Software to compress the songs? There are millions of different softwares in the world buddy! You should be more specific! Besides, why do they have to make 1 GB OF MEMORY CARD if it can only hold 100 songs just like the 512 MB MEMORY CARD??? Isn't that just a waste of time and money? We're talking about MEMORY CARD here buddy, not software, eh? Do you have a proof to back up your statement Mr. "anonymouse"? Also, 1GB microSD card will only be available by the end of this year according to SanDisk, so, how can you prove that 1 GB MEMORY CARD can only hold 100 songs when it's not even available yet, eh!? Peace out!!

Tech Mania
December 01, 2005
7:38 AM PT

He's saying that the itunes software in the phone is limited to 100 songs. So if you put 200 songs on your 1gb card and put it into the phone, then only 100 will be able to play. So the number of songs is limited by the software... just like he said.He didnt say anything about how many the card would hold. Where did you get that from.

Anonymous
December 01, 2005
10:00 PM PT

He's saying that the itunes software in the phone is limited to 100 songs. So if you put 200 songs on your 1gb card and put it into the phone, then only 100 will be able to play. So the number of songs is limited by the software... just like he said.He didnt say anything about how many the card would hold. Where did you get that from.

chris
December 01, 2005
10:00 PM PT

He's saying that the itunes software in the phone is limited to 100 songs. So if you put 200 songs on your 1gb card and put it into the phone, then only 100 will be able to play. So the number of songs is limited by the software... just like he said.He didnt say anything about how many the card would hold. Where did you get that from. Snapshow

chris
December 01, 2005
10:01 PM PT

haha woops.. triple posted.. My bad

Anonymous
December 01, 2005
10:03 PM PT

Sorry.....still doesn't make sense. Besides, 1 GB memory card still not available in the market. So, nobody can prove this yet. Do you guys have iTunes software/player in your laptop or desktop? You can put a lot of songs in iTunes software/player if you have a bigger size HARD DRIVE. HARD DRIVE in computer = MEMORY CARD in cellphone, isn't it? Is that make sense now? Also, in computer, if you have "partition" let's say you have "C: drive", "D: drive", "F: drive" or anyway the computer hard drive was partitioned...the bigger size of any of those partition, the more songs you can save on that specific partition. Who says iTunes software/player in computer can only hold 100 songs? So, you mean to say you can only access 100 songs in cellphone's iTunes with 1GB memory card? We'll see once the 1GB MEMORY CARD IS ALREADY AVAILABLE IN THE MARKET. My friend have Sony Ericsson cellphone, using memory card (MEMORY STICK DUO), the larger the size of the card he have, the more files, songs, videos, etc. he can ACCESS and store in that CARD. I think you're just guessing....what's the use of buying 1GB memory card if you can only access 100 songs on the cellphone, eh?? Motorola, iTunes, Cingular, SanDisk are smarter than that, or even smarter than your guessing! Peace out!!

Tech Mania
December 03, 2005
10:13 AM PT

Sorry.....still doesn't make sense. Besides, 1 GB memory card still not available in the market. So, nobody can prove this yet. Do you guys have iTunes software/player in your laptop or desktop? You can put a lot of songs in iTunes software/player if you have a bigger size HARD DRIVE and "ACCESS" them. Just like HARD DRIVE in computer = MEMORY CARD in cellphone, isn't it? Is that make sense now? Also, in computer, if you have "partition" let's say you have "C: drive", "D: drive", "F: drive" or anyway the computer hard drive was partitioned...the bigger size of any of those partition, the more songs you can save on that specific partition. Who says iTunes software/player in computer can only "ACCESS" 100 songs? So, you mean to say you can only "ACCESS" 100 songs in cellphone's iTunes with 1GB memory card? We'll see once the 1GB MEMORY CARD IS ALREADY AVAILABLE IN THE MARKET. My friend have Sony Ericsson cellphone, using memory card (MEMORY STICK DUO), the larger the size of the card he have, the more files, songs, videos, etc. he can "ACCESS" and store in that CARD. I think you're just guessing....what's the use of buying 1GB memory card if you can only "ACCESS" 100 songs on the cellphone, eh?? Motorola, iTunes, Cingular, SanDisk are smarter than that, or even smarter than your guessing! Peace out!!

Tech Mania
December 03, 2005
10:32 AM PT

The limit of 100 songs is because there is a limitation set in iTunes itself ; the app of iTunes in the ROKR is just another simple java app. Basically, no matter what the capacity of your card, iTunes in the mac/pc will restrict the number of songs/podcasts, or rather mp3/aac files on the rokr to 100. even with a 10 gig flash card during who knows how many years from now, as long as apple sticks to this screwed up version of iTunes, you just get 100 songs onto that 10 gig transflash card that plays on your phone's iTunes app. It isnt the transflash card, it is the software limiting.

Lets hope things do change for the RAZR v3i for 1 gig transflash cards are coming out in 2006 soon. a step closer to a cool phone and player (:

readonaliti
December 25, 2005
9:19 AM PT

here in singapore..i got my phone with a 256 mb card..and the max itunes holds is 50 songs..so i believe that the bigger the memory card size, the more songs itunes can hold

Anonymous
January 08, 2006
2:54 AM PT

With a bigger memory card, the phone will be able to play all the songs you have stored on it. It will be able to recognize 100 songs with iTunes, but the rest will have to be played using the default audio player.

Mr. Motorola ROKR
January 11, 2006
10:31 PM PT

I have A Rokr Phone and i bought the 512mb memory card, but only let me hold 50 songs because the i-tunes software limited my phone to that much, and i still have tons of memory left. But I love The phone!!!!!!! Buy it!! It is really fun, and cool. I Hope that helps you understand the how the memeroy card works.

Justin
January 12, 2006
12:57 AM PT

Hey everyone, I hope this detailed explanation settles any confusion. I just bought the motorola slvr (it uses very close to the same itunes software as the rokr), and to my dissapointment, even though the phone has a 512 mb memory card, you can ONLY put 100 songs on it using itunes computer program. Even though you have the space on the memory card, the software literally wont let you do it. For those of you who can't understand why this is, realize that Motorola had to make an agreement with Apple in order to put the software on their phones. Apple does not really want motorola cell phones possibly eating into their exclusive ipod market. Hence the reason why they would put a limitation on how many songs you would let a cell phone play. I have tried various methods, yet we are forced to use the itunes computer program to be able to put songs on AND play them through itunes on your phone. You can however, use the default player on the rokr or slvr to play songs that you manually put on the memory card, but the functionality is pretty bad (you cant even use a "next song" function). That being said, upgrading the memory card would be almost pointless. So, if youre looking for something even close to an ipod replacement, dont look to a motorola made, itunes enhanced phone to do it very well, and you can thank apple for that. If you just like the rokr or slvr for other reasons, then the mp3 playing capability is a neat plus to a good phone.

Kenneth
February 20, 2006
8:28 PM PT

Ahhhhhhhhhh it hurst so bad to read your post kenneth..........hurts so bad =0( sigh

domi
March 04, 2006
3:20 AM PT

the sony walkman phone is pretty good, idk if theres any limitations or not.

Jeffery Donahue
March 16, 2006
4:47 PM PT

I have the motorola e398. It is very similar to the ROKR. I bought it off ebay and it says nothing about iTunes. How can I download music without iTunes. I don't have Cingular or Verizon. I have the USB cord and a cd driver, but the driver says I have to upgrade and purchase motorola phone tools software. Does anyone know how to put music on the E398 phone?

JasonW
March 30, 2006
6:59 PM PT

Jason W here you go http://mirror.softcox.com/e398-to-ROKR/

Anonymous
April 06, 2006
5:56 AM PT

Ken is right.
The song limitation stands at 100 in my phone as well. I did however get a great deal off the web by using a third party web offer and recieved the phone with a 2 year plan for 50bucks. I also recieved for free, (I almost fell over...)
the sim card, the 512 mg sd card a head set and a battery which goes dead fast.

Tunes or not. I am looking for a huge battery the very first day after hiking Manhattan and re-charging three or four times before dying at the bus stop at home again, and no tunes all day.
I just didn't have time.

This thing is lumpy to handle.
The rokr button is sloppy and the keys must be locked and passcoded or the thing will IM or call europe on you when in your pants pocket.

Overall I'm not thrilled. The slow screen response is really bad. I'm thinking there will have to be a battery which makes this phone a boat anchor in order to get calls and a whole day of tunes.

I cannot figure out what is running the juice down when not used.

Bleeding edge unit. Prepare to bleed, but get the cheap deal or you will be very upset with this phone.

Anyone got the line on a 1" thick lith ion 800ma battery? It would be worth it if they build a battery which adds the length of the bottom of the phone.
It would be less clumsy and easier to thumb.


McD
April 12, 2006
6:23 PM PT

I have the SlVR L7 from Cingular... Love it so far. I also bought an extra memory card (512) to play around with. I found that I can put 100 songs on each card and they both work on the phone (one at a time of course).

I also like the "Hide" mode in iTunes. The phone switches to this when you get a call. And I can even play some of the games with the music playing. In this mode you can easily access all the built in programming (address book, calendar, missed calls...).

As Kenneth mentioned above the built in player lacks all the bells and whistles of iTunes but it is workable (they fixed the next song button) and using this method you can then copy mp3?s to your internal memory and set them as your ring tone.

Over all I love the phone, I have found that in the course of a day I hardly ever reach the end of the 100 songs and even when I do I don?t mind listening to a few again. I am testing the battery to day to see how long it will last.

Monkey
April 21, 2006
8:14 AM PT

Well guys I think I have figured out the 100 song limit thing,for those who are yet to buy the L7, buy the one WITHOUT the iTunes thus avoiding the 100 song limit. They have fixed all the limitations on their default music player and it is very usable. Plus you can compress ur mp3 using some free software and store more than 100, maybe 200-250 or more songs on it.

Mayank
April 30, 2006
12:36 AM PT

why doesnt my 1GB card work in my ROKR?

catz
May 29, 2006
2:01 AM PT

the song cap is an itune software on pc limitiation

i have a v3i with 1gb

limited to 50 songs

regardless of size format etc

any1 worked a way around this?

J
June 15, 2006
8:37 PM PT

I think you could you buy another memory card and put music on there....and keep that with you if you want to listen to more of your library...becuase the limit is 100 but thats per card

Watever
June 30, 2006
12:39 AM PT

i live in panama and have the rockr phone, limited to 50 songs
and bought a 1 gb memory card, is there any way to upgrade the software to be able to put more songs on

Anonymous
July 10, 2006
9:12 AM PT
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