User Video: The Academy, Nay; CBS, Yea
Posted by Emru Townsend | Wednesday, February 28, 2007 10:36 AM PT
It's just another day in the user-generated online video world. One media company wants stuff off, another wants stuff on.
The Academy of Motion Picture Arts and Sciences -- AMPAS, the folks who put on the Oscars -- are the latest to
demand that YouTube pull user-uploaded clips. Apparently they didn't like the idea of people uploading segments from last Sunday's Academy Awards broadcast. Which, of course, they're legally allowed to do. But I hope they also paid attention the fact that those clips were among the most popular on YouTube this week. Maybe people wanted to see the segments they heard about in their entirety, not just the dribs and drabs on the official Oscar.com site.
Meanwhile, CBS's CSTV Networks is gearing up for March Madness by
encouraging b-ball fans to upload their video content onto the community section of their website. That content would include fan tributes and the obligatory trash-talking. (But not too trashy -- clips will be screened before they go live.) The object is to tap into fan enthusiasm, but I wonder what CSTV will do if some of that enthusiasm is expressed with remixed clips from game broadcasts...